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NWA Council's $10,000 Talent Incentive Draws Excitement and Criticism

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NWA Council
Aerial view of Bentonville.

The Northwest Arkansas Council is taking applications for its Life Works Here initiative, which comes with a $10,000 incentive and other perks aimed at attracting STEAM talent to the region. The effort has drawn excitement as well as criticism from those who believe the organization and its funders should also focus on Northwest Arkansans struggling during the pandemic.

Kyle Kellams is KUAF's news director and host of Ozarks at Large.
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