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Local News from Ozarks at Large

Ozarks at Large

The New Look Naturals

By Matthew Moore

Published December 14, 2023 at 1:53 PM CST

The Northwest Arkansas Naturals have recently updated their branding and color scheme

The Northwest Naturals recently unveiled a revamped logo package and color scheme in preparation for the 2024 season. The AA minor league affiliate of the Kansas City Royals are updating their branding for the first time since the inaugural design in 2007. Ozarks at Large's Matthew Moore spoke with Justin Cole, the Vice President and General Manager for the Naturals, about the new logo, what it looks like to run a minor league baseball team, and more.

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Ozarks at Large Northwest Arkansas Naturals Sports

Matthew Moore

Matthew Moore is senior producer for Ozarks at Large.

See stories by Matthew Moore

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